AN ALTERNATIVE STRATEGY TO CREATE SUSTAINABLE ORGANIZATION: IDENTIFY EFFECT FROM PANDEMIC ERA

Januari Ayu Fridayani

Abstract


Purpose: This research aims to provide alternative strategies that can be used by organizations to ensure the sustainability of their organizations, especially during the post-COVID 19 pandemic. Methods: The method used is a literature study by identifying changes that arise due to the pandemic. Analysis data: Data analysis was carried out by conducting a critical and thorough study of the related literature and described descriptively. Result and discussions: The results of this study are that there are four main components that need to be considered by the organization to ensure its sustainability, namely (1) Cultivating core values; (2) Human Resources Management; (3) Ability to adapt. Conclusion: Based on these four components, the organization can implement the MOVING Strategy (Making value embedded, Orientation to human, Always Adapting) as a form of effort for organizational sustainability that is obtained from learning about the Covid 19 Pandemic.

Keywords


sustainable organization; strategy organization; pandemic era

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