Implementation of Derap Perwira magazine convergence as an effort to expand local news publication in Purbalingga Regency

Eling Mulyawan, Indah Wenerda

Abstract


The existence of print mass media is slowly being replaced by digital media. The shift from mainstream media to new internet-based media has brought changes to people's social activities. Derap Perwira Magazine is a mass media product published by the Purbalingga Regency Government. It is recorded that starting in early 2022, Derap Perwira magazine has converged into a digital or online magazine as a form of adaptation in the digital era. The aim of this research is to determine the implementation of the convergence of Derap Perwira magazine as an effort to expand local news publications in Purbalingga Regency. This research uses qualitative research with an intrinsic case study approach. Qualitative research aims to explore problems or situations to obtain complex and realistic information. An intrinsic case study is used because in this research the author does not compare the research object with other research objects. The research results show that Derap Perwira, which is a print magazine, carries out media convergence by utilizing its online portal www.banggamacapat.purbalinggakab.go.id. as a publication medium. Derap Perwira adopts three convergence models, namely newsroom, newsgathering and content. The implementation of media convergence carried out by Derap Perwira can be seen by looking at the level of media convergence participation. Based on the five aspects studied including cross promotion, cloning, coopetition, content sharing and full convergence, it is known that Derap Perwira utilizes digital media with the aim of expanding local news publications in Purbalingga Regency.


Full Text:

PDF

References


Alfansyur, A., & Mariyani. (2020). Seni Mengelola Data : Penerapan Triangulasi Teknik , Sumber Dan Waktu pada Penelitian Pendidikan Sosial. HISTORIS: Jurnal Kajian, Penelitian & Pengembangan Pendidikan Sejarah, 5(2), 146–150.

Derviana, A., & Fitriawan, R. (2020). Konvergensi pada media massa (Studi Deskriptif Kualitatif Mengenai Konvergensi Media di Republika). COMNEWS, March, 404–413.

Dinkominfo Purbalingga. (2022, August). e-Derap Perwira Agustus 2022. Bangga Macapat, 57.

Dwi Setiawan, R. A., & Chang, J. (2022). Effect of Close Friends Instagram Stories Feature Intensity on Interpersonal Communication Intimacy Levels. Symposium of Literature, Culture, and Communication (SYLECTION) 2022, 1(1), 1. https://doi.org/10.12928/sylection.v1i1.11280

Ferdiansyah, M. (2015). Dasar Penelitian Kualitatif (I). Herya Media.

Gumelar, R. (2011). Konvergensi media online. Jurnal Komunikasi, 2, 7–14.

Gushevinalti, G., Suminar, P., & Sunaryanto, H. (2020). Transformasi Karakteristik Komunikasi Di Era Konvergensi Media. Bricolage : Jurnal Magister Ilmu Komunikasi, 6(01), 083. https://doi.org/10.30813/bricolage.v6i01.2069

Halik, A. (2013). KOMUNIKASI MASSA. 36.

Lathifah, K., & Ismandianto, I. (2021). Konvergensi Radio dalam Mempertahankan Eksistensi di Era Digital dan Covid-19. Jurnal Riset Komunikasi, 4(1), 130–142. https://doi.org/10.38194/jurkom.v4i1.215

Lestari, P., & Sularso, S. (2020). The COVID-19 impact crisis communication model using gending jawa local wisdom. International Journal of Communication and Society, 2(1), 47–57. https://doi.org/10.31763/ijcs.v2i1.150

Lestary, R. (n.d.). Strategi media cetak dalam menghadapi konvergensi media: Studi deskriptif Rubrik Pandemi Covid-19 di media Harian Umum Pikiran Rakyat. 1–23.

Melissa, E. (2010). Budaya digital dan perubahan konsumsi media masyarakat. Departemen Komunikasi Dan Public Relations, Fakultas Ekonomi Dan Humaniora, Universitas Swiss German, EduTown BSDCity, 1(1), 11.

Prathisara, G. P., & Masduki, A. M. (2023). Marketing strategy in “Bakpiapia Djogja” food product packaging design. COMMICAST, 4(1), 48–63. https://doi.org/10.12928/commicast.v4i1.6823

Pratopo, W. M., & Kusajibrata, N. (2018). Konvergensi di Ruang Redaksi pada Kelompok Media Tempo. Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), 2(1), 103–125. https://doi.org/10.25139/jsk.v2i1.510

Qorin Munandiyal, Q. M. H., & Fajar Junaedi, F. J. (2022). Production management of digital content for social media in the department of communication and informatic Batang Central Java. COMMICAST, 3(3), 181–191. https://doi.org/10.12928/commicast.v3i2.5953

Rahayu, Y. (2021). Konvergensi Media Harian Riau Pos Dalam Menghadapi Persaingan Di Era Digital.

Rau, A., Elliker, F., & Coetzee, J. K. (2018). Collecting Data for Analyzing Discourses. In The SAGE Handbook of Qualitative Data Collection. https://doi.org/10.4135/9781526416070.n19

Salsabila, K. U., & Jamiati, K. N. (2022). The creativity of the J3K version of the Gojek advertisement in the covid 19 pandemic era. COMMICAST, 3(1), 33–41.

Sari, E. A., Setiawan, R. A. D., & Jandevi, U. (2023). Social Media in Electoral Communication: A Case Study of Strategic Initiatives by Bantul Election Commission for the 2024 Elections. CHANNEL: Jurnal Komunikasi, 11(2), 137–143. https://doi.org/10.12928/channel.v11i2.377

Sari, F. (2020). Implementasi Konvergensi Media dalam Jurnalisme Radio Dakwah di Era Digital (Studi Deskriptif pada Program “Jendela Informasi” di Radio Bass FM Salatiga).

Sarifudin, Evendi, H. H., Jumasa, M. A., Surjono, H. D., Hasana, S. N., Maharany, E. R., Setiawan, A., Wigati, S., Sulistyaningsih, D., Putri, N. W., Dwijayanti, R., Wisudawati, W., Sulistyowati, E., Rusli, M., Hermawan, D., Supuwiningsih, N., Simarmata, J., Mujiarto, Agung, A. A. G., … Samatowa, U. (2020). Metode Penelitian Kuantitatif, Kualitatif, dan R & D. In JPM : Jurnal Pendidikan Matematika.

Suwendra, I. W. (2018). Metodologi Penelitian Kualitatif dalam Ilmu Sosial, Pendidikan, Kebudayaan dan Keagamaan. Nilacakra.

Wahyuningsih, S. (2013). Metode Penelitian Studi Kasus Konsep, Teori Pendekatan Psikologi Komunikasi, dan Contoh Penelitiannya (Pertama). UTM PRESS.

Wenerda, I. (2022). Digital literation of citizens neighborhood association’s WhatsApp group in response Covid-19 information. International Journal of Communication and Society; Vol 4, No 2 (2022): December. https://doi.org/10.31763/ijcs.v4i2.252

Zulhazmi, A. Z. (2020). Jurnalisme era baru (konvergensi media radar jogja dalam menghadapi persaingan media ). 01(01), 76–91.




DOI: https://doi.org/10.12928/sylection.v3i1.14043

Refbacks

  • There are currently no refbacks.


Contact person:
Mr. Thoyib +62 856 3015 058 
Mr. Resnery +62 852 7899 0181
Mrs. Tristanti +62 811 1773 473

Email:
muhammad.amali@comm.uad.ac.id