Semiotic Analysis of Migration Cultural Representation in Film Ranah 3 Warna
Abstract
The focal point of this research is to examine how semiotic according to Charles Sanders Peirce present migratory culture in the movie "Ranah 3 Warna". This study employs the qualitative analysis method, which enables researchers to comprehend symbolic meanings and intricate cultural contexts in movies. Research suggests that this film nicely illustrates how the tradition of migrating contributes to Minangkabau identity. This is exemplified through the story of the main character in the film, Alif, who went to another town for education and experience. Its visuals, variability, and story elements operate as a symbolic communication that is coded and may include references to cultural values concerning how we should move forward in times characterised by social shifts brought about by globalization. It is thus a significant contribution to the efforts of saving and developing local culture with film during globalization.
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DOI: https://doi.org/10.12928/sylection.v4i1.18717
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