Content analysis of the Wizardliz “Life lesson from a people pleaser” in improving self esteem

Faras Afifatul Khusna, Fitrinanda An Nur

Abstract


Based on bullying or toxic relationship that happen around us which can hit women or men, child or adult and mostly teenagers makes researcher realize that the victims are need something to protect their self, which is self esteem. Related to this background, a youtuber named Liz with her channel “The Wizard liz” made a video titled “Life Lesson from a People Pleaser” that explained to viewers how she struggle through her bullying experience. This study aims to know how Liz can improve her self esteem and escape her struggles from The Wizzardliz content. Researcher used qualitative methods in this study, the data would be pictures or subtitles that showed about the way Liz build her self esteem. To analyzed the data, researcher use self esteem theory from Coopersmith that have four indicators which is successes, aspirations, values, and defenses. For the result, there is statements that revealed of the  indicators which is power, acceptance, support, and action that Liz have done and get it from her family to upgrading her self esteem. The conclusion is every individuals need to know about their self esteem, so every individuals can respect their self first without hurting anyone. And they must respect the others too for uphold the human rights.

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References


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DOI: https://doi.org/10.12928/sylection.v3i1.14142

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